Cafés Richard, a key, long-standing player in the roasting and distribution of coffee in France and abroad, has appointed ComNext to produce several videos.
Aimed at hospitality professionals, the objective is to highlight the brand’s expertise, knowledge and values. ComNext designed a strong concept, making the baristas central to the videos in order to convey Cafés Richard’s technical expertise and its capacity for creation and innovation. Like a saga, the films feature the same visual codes and a jingle at the beginning and end to strengthen the brand’s impact.
Mes-placements.fr is one of the leading French financial portals for life insurance and savings with over 26,000 customers.
ComNext has supported this advertiser with its positioning and media buying for over 15 years. This month, the website has raised its profile by sponsoring the French prime time television programme “Nos Chers Voisins” on TF1.
Genclis’ primary mission is to develop tools for high precision predictive medicine. The company has selected ComNext to redesign its logo so that its identity matches its development and ambitions for 2016. The new identity was unveiled with the New Year campaign, also designed by the Agency, with an “animation” bias for an entertaining, modern and technological way to tell the story of the creation of the new logo and provide some specific information about Genclis.
BPD Marignan, a property subsidiary of RaboBank has entrusted ComNext with its 2016 New Year campaign.
Based on the theme of a fluid and environmentally-responsible company, the Agency has highlighted the brand promise and its business in 3D giving a more modern energy and dimension to one of the sector’s major players. Being immersed in the midst of the living spaces of future owners was well worth this innovation. Now let’s look further…
Bernard Controls, the International Group for actuator solutions, now has a corporate video reaffirming its command of the latest technologies and service science. In full 3D, the Agency has illustrated the diversity and practicality of their solutions, their global and multi-sectoral presence and their leading role in the standardisation of this industry. This first video was needed to strengthen their basics. From this communication base, the Agency will build the future.
Prosernat, a subsidiary of the Institut Français du Pétrole and a specialist in gas treatment technologies, is a breath of fresh air…
The Agency is continuing its creative collaboration with a company that always uses its New Year wishes as a pretext to remind of its humanism, its simplicity and its humour, quite simply essential in times of crisis. So, why not try or once again appreciate the nostalgia of the 8-bit consoles and the charm of retro-gaming and follow the adventures of the daily heroes of this courageous and dynamic company.
The Green Acres property listing website is raising its profile with its British customers by sponsoring one of ITV’s flagship programmes: Give a Pet a Home. For 6 weeks in April and May 2015, Green Acres will appear on 8 advertising spots during the hour-long programme broadcast at 8.00pm.
Give a Pet a Home is a programme where English celebrities find a home for animals that need one. This programme is watched by over 3 million people every week. The Agency was responsible for consultancy and media buying together with the production of the advert.
Green Acres’ objective, through this communication, is to strengthen its impact in Europe and promote international sales of second homes in France, Spain, Portugal, etc.
To respond to strong growth in business, Mercer France wishes to attract a number of new talents. To build a strong and attractive image as an employer, the management at Mercer France is setting in place a proactive recruitment communication strategy, through a cross-channel visibility plan.
Video being the favourite medium of the under-35s, the main pillar of the strategy will be film. ComNext was chosen to produce 4 films conveying the Mercer values and create an identity specific to the recruitment company, conveyed by the signature #BienvenueChezMercer.