At the 2010 MIPIM property fair (the trade show for property professionals) the biggest space was taken up by Paris Region stands (occupying 2,000 square metres of exhibition space with over 20 exhibitors from the Ile-de-France region).
ComNext won a tender launched by the Regional Development Agency to valorise and promote this space by designing block branding for it to highlight exhibitors from the Paris Region as belonging to the same area.
The remit also included a Graphic Charter covering the full range of back up materials: programmes, annual, emails, kakemonos, invites etc …
ComNext’s little extras:
• Valorisation of various partners,
• Easy to read support material,
• Design that takes into account the individuality of stand exhibitors.