ComNext for GEP


GEP wanted to add a new dimension to its Innovation Award with a presentation pamphlet.
ComNext was required to respond to the initial request and anticipate future requirements by creating a key visual that was integrated in a graphic marketing plan being devised by the Agency.
The upshot was a 4 page pamphlet with a modified flat plan for a ‘real cover page’ with details advertising the Award and practical information given inside.
The design of the key visual also enabled the Agency to meet an unexpected need: spin-off advertising.