Agri-food

CAFÉS RICHARD CHOOSE COMNEXT TO PRODUCE 10 VIDEOS

Cafés Richard, a key, long-standing player in the roasting and distribution of coffee in France and abroad, has appointed ComNext to produce several videos.

Aimed at hospitality professionals, the objective is to highlight the brand’s expertise, knowledge and values. ComNext designed a strong concept, making the baristas central to the videos in order to convey Cafés Richard’s technical expertise and its capacity for creation and innovation. Like a saga, the films feature the same visual codes and a jingle at the beginning and end to strengthen the brand’s impact.

CAFÉS RICHARD USES COMNEXT TO DEVELOP ITS SALES BROCHURES

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The leading coffee roaster in France in the professional hospitality sector, Cafés Richard wanted to equip its sales force with prospecting tools to broaden its customer base. The brand chose expertise and quality by appointing ComNext to develop its sales tools.

With French and international hotels as separate target markets, the ComNext teams designed bespoke brochures effectively presenting the brand’s universe and its products. From shooting video to writing editorial, ComNext has given the brand a strong, inspiring and innovative image.


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ComNext for Barry Callebaut

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Barry Callebaut, world leaders in the manufacture of high quality cocoa and chocolate products appointed ComNext to design brochures for the Cacao Barry brand. Aimed at chocolate specialists (chocolate craftsmen, pastry chefs, bakeries) these brochures invite ambassadors like MOF award winner and Master Chocolate maker and celebrated pastry chef Arnaud Larher to share details of his personal story and news of new creations for the Christmas festivities.

 

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